Do you remember the test where children were given the option of eating one marshmallow immediately or waiting until the adult returned to the room with an additional marshmallow?
A further study caught up with these same children several years later. The new study found that the same children who were able to wait for the second marshmallow, actually performed better on college entrance exams.
Learning self-discipline is valuable on many different levels.
I like the way Prudential makes a connection in the following video between immediate gratification and saving for retirement.